Cult jeans label True Religion is launching a new range of footwear to extend their range.
The trendy brand, which is greatly worn by a host of celebrities including Gwen Stefani and Victoria Beckham is trying to offer consumers, a full lifestyle range.
They have recently signed a licensing agreement with an Italian company, which also manufactures footwear for Levi’s.
Headwear company Paramount Apparel, which produced headgear for Nike and Timberland, will produce a line of gloves and scarves for True Religion.
True Religion chief executive Jeff Lubell commented, ‘This brings us one step closer towards our goal of becoming a vertically integrated, premium, global lifestyle brand.’
